Conference

3rd VDI Conference - Automotive HMI and Connectivity

Human-machine-interface applications in the automotive industry become more complex and present manufacturers and end users with a formidable and growing challenge. During our conference Automotive HMI & Connectivity you can expand your knowledge through intensive networking with international experts. While showing the newest development processes, they also discuss current topics such as Data Misuse, Driver Distraction, Autonomous Driving, IT Security and of course Trends and Future Prospects.

Requirements and Challenges in the Automotive HMI & Connectivity

It is important for the automotive industry to pay attention to different aspects while producing a Connected Car with features required by the consumer whilst ensuring that Driver Distraction stays at a minimum. A number of challenges in the Automotive HMI & Connectivity have not been solved yet.

Your benefits

Expand your knowledge through intensive exchange with experts
Find out what kind of user experiences exist
Learn more about methods of solutions to improve prevention and detection of errors

Topics of the Conference

This international VDI-conference provides insight into today’s challenging and relevant topics, such as:

HMI Development Processes and latest Development
User Experiences – Success and Failure
Driver Distraction
IT Security and Misuse of Data
Economical and Automotive Driving
HMI Requirements for Driver Assistance Systems
Trends and Future Prospects

Download Program PDF

Wednesday, June 29

08:30	Registration & welcome coffee
09:30	Opening Speech ConCarExpo at the ConCar Forum Stage The new Era of the Automotive Industry – Digital Revolution and fully Automated Driving Changes in the automotive industry over the next years The way to fully automated driving Common challenges for the automotive, CE and IT Industry Dipl.-Inf. Elmar Frickenstein, Senior Vice President Electrics/Electronics and Driver Environment, BMW Group, Munich, Germany
10:00	Chairs’ welcome and opening address Dr. rer. physiol., Dipl. Psych. Stefan Becker Prof. Dr.-Ing. Gerrit Meixner
10:10	Current and Future Trends in Automotive HMI: An Overview Cockpit architecture: Touch versus controller based systems New interaction paradigms: Camera based gestures, eye gaze analysis Augmentation: The future of Head-up-displays HMI challenges of Automation Systems Natural Language Understanding: No controls – just “a simple conversation”? Dr. rer. physiol., Dipl. Psych. Stefan Becker, Global Core HMI Supervisor, Vehicle Engineering/ Interaction & Ergonomics, Ford Werke GmbH, Cologne, Germany
10:50	The new BMW 7 series HMI: Development and Evaluation Process The iterative design leading to the new generation of iDrive Customers and their requirements in the focus of the development concept Optimum support for drivers in their various tasks while driving Usability testing methods and the different phases of the product New HMI with new interaction concepts Dr. Andreas Keinath, Head of Concept Quality, BMW Group Munich, Germany
11:30	Networking & coffee break
11:50	Immersive Audio HMI for Advanced Driver Assistance Using object based audio for ADAS warnings and information Implementing an innovative system architecture for acoustic HMI User research on usability of acoustic HMI Dr.-Ing. Dipl.-Wirt.-Ing. Alexander van Laack, Manager HMI & Technical Design Europe, co-authors: Dipl.-Ing. (FH) Axel Torschmied, Lead Engineer Audio Infotainment, Dieter Tuzar, Visteon Innovation & Technology GmbH, Kerpen, Germany
12:30	User Experience (UX) is not only HMI UX of a conntected car is not only reduced to the HMI There are multiple touchpoints outside of the car: From first contact at dealer to daily use Creating a seamless user journey by applying UX methods Develop iteratively including users as often as possible Design a holistic experience around the connected car, rather than single function Dipl.-Wirtsch.-Ing. (FH) Tobias Walke, UX Specialist, User Experience Connected Car, AUDI AG, Ingolstadt, Germany
13:10	Lunch & visit of the accompanying trade exhibition ConCarExpo
14:50	Rapid Iteration UI Design Development and the Need for Safety Critical: The flexible UI approach Development & feature control Architecting Functional Safety for UI OS/RTOS compartmentalization and compositing Graphics driver dilemma Full UI display frame versus layers Cost effective UI Functional Safety solutions Christopher Giordano, CpE, Vice President, Automotive Division, co-author: Scott Vander Weide, MSCpE, Senior Automotive HMI Developer, The DiSTI Corporation, Orlando, FL, USA
15:30	Driver-Centric HMI Design for today´s Smartphone-Oriented Generation – Proof of Concept Needs of today´s smartphone-oriented generation – User expectations and HMI challenges Current HMI examples Reduction of redundancy and focusing on a consistent overall design Carina Häcker, M.Sc., Research Assistant, UniTyLab, Heilbronn University, Heilbronn, Germany, co-author: M.A. Katrin Blaß, Harman Automotive Systems GmbH, Karlsbad, Germany
16:10	Networking & coffee break
16:40	Connected Car – How to make the open System Architecture Compliant with Safety Requirements Why Connected Cars cannot use the traditional automotive system architecture How virtualization architecture solves challenges of openness and safety How to speed up time-to-market How to support frequent SW upgrades in a long vehicle lifecycle Explore the benefits for Telco to be part of the Connected Car Alex Agizim, MSc, VP and CTO Embedded Systems, Research & Development, GlobalLogic, San Jose, California, USA
17:20	Connectivity at Mercedes-Benz Vans Connectivity Strategy @ ITM for MB Vans Mercedes me connect for V-Class Next Steps & Future Developments Dr. Klaus Oster, CIO Chief Information Officer Daimler Buses & Vans, Information Technology, co-author: Dr.-Ing. Lina Longhitano, Daimler AG, Mannheim, Germany
18:00	Transformation of Connected Car to Mobility & Multi-Modal Contextual Interfaces Trends in Silicon Valley around mobility Disrupters and new business models around mobility Smart devices to smart cities and mobility Connected car and mobility coming together along with IoT Opportunities and conclusion Hakan Kostepen, Managing Director – Strategy & Innovation, Product Strategy & Planning, Panasonic Automotive, Cupertino, CA, USA
18:40	Chairs’ remarks
18:50	End of conference day one and Get-together At the end of the first conference day we kindly invite you to use the relaxed and informal atmosphere for in-depth conversations with other participants and Speakers.

Thursday, June 30

08:40	Connected Integrated Instrumentation Systems Motivation for integrated display systems solutions Architectural and safety related considerations Integrated display systems concepts HMI-design potential and impact on display- and ECU-technologies Dr. Martin Schmidt, Director Customer Programs Ford / GM, Robert Bosch GmbH, Car Multimedia, Leonberg, Germany
09:20	The Vehicle as Part of the Internet of Things: The AUTOmobile becomes the autoMOBILE Digitalization of the industry value chain Connected car liefestyle Core business competencies and Data insights and mobility Dr. Sebastian Wedeniwski, CTO Automotive Industry, Sales & Distribution Industrial Sector, IBM Japan, Tokyo, Japan
10:00	Networtking & coffee break
10:20	Understanding active Workload Management of Drivers Driver workload management skills HMI concept development Driver assistance and information Prof. Dr. Maximilian Schwalm, Head of Group „ Driver Experience & Performance“, Research & Development, RWTH Aachen University, Germany
11:00	Meeting Customer´s Usability Expectations of Connected Cars Why HMI is becoming key to current ADAS and higher levels of autonomy SBD’s assessment of HMI does and don’ts for ADAS currently in the market Recommendations on basic rules to be implemented Lee Colman, Head of Connected Car, Connected Car, SBD, Milton Keynes, United Kingdom
11:40	Interacting with Different Stages of Automation 5 levels of automation Immediate changes for the Driver Implications for the outside world Dr. Miklós Kiss, Head of Predevelopment Driver Assistance Systems, Predevelopment, co-authors: Dr. Ingo Totzke, Dr. Ina Petermann-Stock, Audi Electronics Venture GmbH, Gaimersheim, Germany
12:20	Lunch & visit of the accompanying trade exhibition ConCarExpo
14:10	Challenges in the HMI Development for Automated Driving From driver centered to passenger oriented HMI Creating HMI concepts with high trustability and closely related to current ADAS limitations Early HMI Evaluation using SiL-simulations and 3D Scenes Dr.-Ing. Marcus Heinath, IAV GmbH, Head of Department, HMI & Instrument cluster, Gifhorn, Germany
14:50	The Connected Car goes from Smart to Smarter New Trends such as Over the Air Updates 2nd day Thursday, June 30, 2016 Faster Mobile Communications (5G) Greater Backing for V2X Connections Reliant Technology to Consider Complexity and Security Concerns Dirk Reimer, Vice President-Sales & Marketing, Telit Automotive, Telit Communications Plc, London, UK
15:30	Networking & coffee break
16:00	Zero Emissions and Autonomous Driving Expansion of EV accelerates Electrification of traditional vehicle systems Building trust with Autonomous Drive is a key driver to the technologies success HMI of Autonomous Drive has huge potential of being dramatically improved Connectivity is an essential enabler for Electrification and Automation of vehicles Koji Yamamoto, Division General Manager, Vehicle-IT and Autonomous Drive Division, Nissan Motor Co. Ltd., Yokohama Kanagawa, Japan
16:40	Looking beyond the Visible Horizon – Advanced Communications for Connected Cars Cellular communications for traffic safety applications complementing V2V Role of mobile edge computing and use cases for connected cars on the way to 5G First experience gained in the field and further evolution Dr. Uwe Pützschler, Head of Car2x, Advanced Mobile Network Solutions, Nokia, Munich, Germany
17:20	Trends and Future Prospects Car as original mobile device and increasingly as a connected mobile device Smartphones and automobiles coming together Future requirements connectivity, infotainment, driver assistance, autonomous driving, context awareness, safety and cybersecurity Enrico Salvatori, M.Sc., Senior Vice President & President, Technical Department, Qualcomm Europe/ MEA, Rome, Italy
18:00	Chairs‘ closing remarks
18:10	End of the Conference

Expected Participants:

This technical conference is directed at engineers, technologists, designers and specialists from car makers and suppliers of the automotive industry, in particular the managers and staff from HMI, electric/electronics and connectivity departments. This international conference provides a professional forum for all experts who are working in the fields of HMI Design and Development, Connectivity and User Experience to exchange experience and ideas.

Together with our Conference Chairmen Dr. Stephan Becker, Supervisor Global CDr. Stephan Becker,ore HMI, Ford Motor Company, and Prof. Gerrit Meixner, Director at Usability and Interaction Technology Laboratory, Heilbronn University we invited international experts who will discuss the newest developments, possibilities and challenges of the Automotive HMI & Connectivity.

Parallel Conferences + Trade Fair

In order to offer conference participants an even bigger spectrum of topics and networking possibilities, participants to the Automotive HMI & Connectivity conference are eligible to attend the international conference on Automated Driving, IT Security for Vehicles, Safety Systems and our big trade fair ConCarExpo which will be held in parallel to this conference – free of charge.

Media partners

CVTA

ITS Deutschland

Bitkom

VDI e.V.